Frequently Asked Questions

What kinds of clients do you work with?

I work with mission-driven organizations, small businesses, and entrepreneurs who want to tell their story more effectively — whether that means refining their messaging, gaining media visibility, or building a strategic communications plan that drives real results.

What’s your background?

I’ve worked in strategic communications and press for nearly 15 years, most recently leading the press team at USAID — one of the busiest and most high-profile communications teams in government. I also launched my own small business, First Light Coffee, which landed major media coverage within months. That mix of experience means I bring both big-picture strategy and practical, entrepreneurial execution to my consulting work.

What services do you offer?

My core offerings include:

• Media Readiness Audit & Roadmap — Evaluate your current visibility and identify story angles that resonate.

• Story Strategy Intensive (VIP Day) — Clarify your brand’s narrative and messaging in one focused session.

• Fractional Communications Director — Ongoing strategic support for organizations without a full-time comms lead.

• Entrepreneur Visibility Coaching — One-on-one coaching for founders and small business owners ready to raise their profile.

You can view a full overview of these services above.

What makes your approach different?

I combine deep communications strategy with hands-on experience as a founder. I don’t just hand over a deck — I help you build systems, stories, and habits that make communications sustainable long-term. My approach is collaborative, transparent, and tailored to your goals.

How do I know which service is right for me?

If you’re unsure, we’ll start with a free 30-minute discovery call to talk about your goals, challenges, and timeline. From there, I’ll recommend the engagement that best fits your needs and budget.

Do you work with clients outside the U.S.?

Yes! Most of my consulting is virtual, and I’ve worked across global teams and time zones. I’m happy to adapt to your schedule and region.

What are your rates?

Rates vary by engagement type and scope. Projects typically range from $1,500 to $8,000, depending on complexity and deliverables. For ongoing retainers, I offer monthly packages with defined hours and outcomes. Not in your budget? I’m a small business owner too, so I get it. Let’s chat - I can suggest a custom package that will meet your needs and stay within your budget.

How do I get started?

1. Schedule a discovery call — Find a time here.

2. Choose your service — I’ll recommend the best fit after our call.

3. Kickoff — Once we finalize the scope, we’ll begin with a kickoff session to set strategy and milestones.